Addressing complexity and taking a systemic view in service research
Managing Service Quality: An International Journal, Volume 24, Issue 6, November 2014.
View ArticleTheory of value co-creation: a systematic literature review
Managing Service Quality: An International Journal, Volume 24, Issue 6, Page 643-683, November 2014. Purpose – The purpose of this paper is to summarize and classify extant research and to better...
View ArticleResearch traditions of innovation
Managing Service Quality: An International Journal, Volume 24, Issue 6, Page 612-642, November 2014. Purpose – The purpose of this paper is to offer a fresh framing of innovation, as service...
View ArticleBeyond virtuality: from engagement platforms to engagement ecosystems
Managing Service Quality: An International Journal, Volume 24, Issue 6, Page 592-611, November 2014. Purpose – Understanding the role and implications of information and communication technology (ICT)...
View ArticleThe contribution of VSA and SDL perspectives to strategic thinking in...
Managing Service Quality: An International Journal, Volume 24, Issue 6, Page 565-591, November 2014. Purpose – The purpose of this paper is to reflect upon strategic marketing in emerging economies...
View ArticleThe collective consumption network
Managing Service Quality: An International Journal, Volume 24, Issue 6, Page 545-564, November 2014. Purpose – The purpose of this paper is to introduce a network perspective to the study of collective...
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